How Did They Do All This?
When he saw a particular commercial for another local company years ago, John Cuevas was blown away, "so I asked our senior editor 'how did they do all of this?' He replied, 'After Effects.' I looked him dead in the eye and said 'Yeah, I get that they did the effects after, but how do they DO it?'" After over 10 years of visiting the COW daily, he's clear about it now, and still learning how to do it better.