Articles by Andy Ford
: Andy Ford
3 Ways to Improve Video Engagement
Engagement is my favorite metric to track, as it represents the overall performance and health of your video. Unlike vanity metrics such as Views (which simply shows the reach of your video), metrics like Audience Retention tell you the percentage of the video the audience watched (engaged with) and exactly what parts were watched. Analyzing this metric will help guide you on what your audience really wants to see so you can do more of it in the future.
Fix Reverb Issues with DeVerberate 2
Reverb is an issue we all have encountered. Sometimes you just can’t help recording in an enclosed area. You may not have dealt with the issue because it seemed difficult to fix, but life is now easier with the DeVerberate 2 plugin from Acon Digital
Adobe After Effects
Express Yourself With Numbers! An After Effects Tutorial
Videos with number animations look slick. Why just display a static number or percentage on screen when you can have an animation scrolling the numbers up to your target number??
You can create many numeric animations efficiently with just one layer in your composition by applying the Slider Control effect and using an expression.