LIBRARY: Tutorials Reviews Interviews Editorials Features Business Authors RSS Feed

Creating Adobe Motion Graphics Templates for Profit

COW Library : Adobe Creative Cloud : Rod Harlan : Creating Adobe Motion Graphics Templates for Profit
CreativeCOW presents Creating Adobe Motion Graphics Templates for Profit -- Adobe Creative Cloud


Tampa, FL
CreativeCOW.net. All rights reserved.


In earlier articles Ive discussed what Adobe Motion Graphics Templates, or MOGRTs, are, and why you might want to use them in both your own projects and in work you do for agencies and organizations of all sizes. In this article, Ill focus on how to build and profit from MOGRTs you can sell in stock marketplaces.

Motion Graphics templates can be created in either After Effects or Premiere Pro. MOGRTs created natively in Premiere Pro using the Essential Graphics panel and exported to the .mogrt file format can be shared and reused without installing After Effects. However, they are more limited in functionality so designers creating MOGRTs to sell almost universally build them in After Effects.

While there are many MOGRTs that can be created in After Effects that dont need to have the program installed on the users computer for them to work, there are other MOGRTs that will need After Effects installed on users' computer due to their complexity. To get a better understanding of Motion Graphics templates and how to best create them, I recommend these two Adobe articles:



You can also download this free eBook about Making MOGRTs that is packed with 122 pages of quality technical information.

Here too is a short overview of how Motion Graphics Templates work at the Premiere Pro end of the workflow, including access to MOGRTs from within Premiere Pro's Essential Graphics Panel.





Creating MOGRTs for Sale
The secret to successfully building & selling MOGRTs on marketplaces like Adobe Stock is to do the exact opposite of what we talked about in the last article when creating MOGRTS for client organizations.

Instead of limiting controls and adhering to a strict brand guideline, you want to build MOGRTs that are flexible and with lots of individual user control. Youll never know the project that a buyer of your MOGRT will be working on so youll need to provide the most diverse selection of fonts, colors, and sizes possible to meet their needs.


Text & Font Controls
Fortunately, in October 2018 Adobe updated After Effects (version 16) with the ability to use Font Controls in MOGRTs. While only a few of the Character and Paragraph parameters are available, it does let the designer include Font, Font Size and Faux Styles for users to control.

Many users will also want multiple lines of text. In After Effects, you can add the option of typing more than one line by hitting Enter a few times in the Source Text field in the Essential Graphics panel. Each line, even the empty ones, will create a text field in Premiere Pro for users to enter their text.





Color Controls
Giving users the ability to use any color they want on different text and shape layers of your design is important when creating MOGRTs for sale since you never know what colors a user will need to match their project. Luckily, After Effects makes it pretty easy to add.

On a text layer, click Animate > Fill Color > RGB to add Fill Color inside an Animator. Then, Add this Fill Color property to the Essential Graphics panel, and the user will be able to choose any color they need for their text. Youre able to use the exact same technique with Fill Color on any Shape Layers and any other color parameters.


Universalizing Expressions
Adobe develops and sells After Effects in a number of different languages to reach as many designers as possible. As such, different elements of the program, like sliders for Effects, will have a different name in Spanish, French or German than they do in English. To sell your MOGRTs in most marketplaces you need to make sure that they will work in any language. This means that any Expressions you use in your MOGRTs need to be Universalized.

Fortunately, every effect also has a universal name. To link to that name you need to press Alt/Option when you use the Expression Pickwhip to get the link. While it sounds simple enough, it can get super complicated the more intricate your Expression and the more Expressions you use overall. Plus, if you forget to do it one time, it can ruin your whole MOGRT for sale.

Luckily, an enterprising developer created a script called Expression Universalizer that you can buy from AEScripts.com. This script will automatically universalize all your expressions all at one time!

Pro Tip: Run this script on a copy of your project (the expressions get difficult to read) and run it as the very last step before you export your MOGRT.


Contributing MOGRTs to Adobe Stock
If you would like to start contributing your own MOGRTs for sale on the Adobe Stock Marketplace I first recommend that you carefully read and follow the Motion Graphics Templates Best Practices (Guidelines For Adobe Stock Contributors). It is a very clear and detailed rule-book for everything you need to do to prepare your MOGRTs for consideration for sale at Adobe Stock. A shorter list of technical requirements can also be found in this Adobe Support document.

This video also shows the exact steps to take for uploading your finished MOGRTs to Adobe Stock for sale.




Whether youre looking for a new full-time income stream or just adding another side-hustle to pay off your credit cards, give Motion Graphic Template creation a try. It just may pay off in ways you never imagined!




This article is sponsored by Adobe Stock



Related Articles / Tutorials:
Adobe Creative Cloud
Adobe and That Cup on Game of Thrones

Adobe and That Cup on Game of Thrones

Many things were shocking about Season 8 Episode 4 of Game of Thrones (Don’t worry, no spoilers here!), but the one shock to rule them all was that quick cameo of a contemporary drink cup next to the dragon queen herself. A quick tweak with Adobe's new Content Aware Fill for Adobe After Effects, later, and well, we won't spoil the outcome for you!


Hillary Lewis
Adobe Creative Cloud
Increase Productivity with Adobe Motion Graphics Templates

Increase Productivity with Adobe Motion Graphics Templates

Motion Graphic Templates created in either Adobe Premiere Pro or Adobe After Effects are a great way to work with clients. They help you keep a consistent look and feel while protecting your project from inadvertent changes as it passes through different hands. Here are the steps you can take to share work across teams and organizations, quickly and powerfully.

Feature
Rod Harlan
Adobe Creative Cloud
Deliver Work Faster Using Adobe Stock

Deliver Work Faster Using Adobe Stock

Having access to 8 million HD clips and 3.5 million 4K clips might not speed you up. In fact, it could easily slow you down! Sure, that's the size of Adobe Stock's library, but what sets it apart for the way you work every day is the tight integration with your creative applications, the AI-powered search of Adobe Sensei, how easy it is to work with the footage once you have it, and how quickly your work is shared across teams. Here's a closer look at the specifics of exactly HOW Adobe Stock helps you deliver your work faster.


Rod Harlan
Adobe Creative Cloud
Stock Video for Professionals

Stock Video for Professionals

The Adobe Stock story begins with over 8 million videos, but also includes unique Adobe Stock takes advantage of unique features including AI-driven search, workflow integrations, and content partnerships to offer creative professionals exceptionally wide-ranging and easy-to-use options.

Feature
Rod Harlan
Adobe Creative Cloud
Reimagining Terminator 2's HUDs and Graphics with Adobe XD

Reimagining Terminator 2's HUDs and Graphics with Adobe XD

What looked futuristic for heads-up displays and graphic overlays just a few years ago looks primitive today, which inspired the designers at Territory Studio (responsible for HUD and screen design in Avengers: Infinity War, Blade Runner 2049, The Martian, Guardians of the Galaxy and many more) to ask themselves about new approaches to the future of interface design. The decision to try Adobe XD surprised them, and surprised Adobe too! These kinds of intensely futuristic designs are far from the web and mobile app prototyping that XD was first intended for, but the challenge was too intriguing to pass up. Creative COW Contributing Editor Hillary Lewis takes a look at Territory's creative process, and what it might mean for both moviegoers and software developers in the future.

Feature, People / Interview
Hillary Lewis
Adobe Creative Cloud
Creating Dunkirk VR: Ingenuity, Accessibility & Adobe Tools

Creating Dunkirk VR: Ingenuity, Accessibility & Adobe Tools

Academy Award-nominated director Christopher Nolan has referred to his film Dunkirk in IMAX as “virtual reality without the goggles,” so when it came time to build Save Every Breath: The Dunkirk VR Experience, the team at Practical Magic knew that the stakes were higher than usual. Creative COW Associate Editor Kylee Peña speaks with Practical Magic's Matt Lewis and Adobe Director of Immersive Chris Bobotis about the challenge of creating a tie-in worthy of a supremely immersive Academy Award-nominated Best Picture, the future of user interfaces, the role of community in storytelling, and the new ways that young creators are driving technology.

Feature, People / Interview
Kylee Peña
Adobe Creative Cloud
Motion Graphics Templates in Adobe Stock! Everybody Sing!

Motion Graphics Templates in Adobe Stock! Everybody Sing!

The recent addition of Motion Graphics templates to Adobe Stock in the Creative Cloud offers immediate access to over 1000 templates for title screens, lower thirds, and transitions, with more to follow, created by some of the world’s leading motion graphics artists and mograph pioneers Digital Juice. Motion Graphics templates inside Adobe Stock also offer a new avenue for Creative Cloud artists to monetize their work, by offering their own motion graphics templates for sale. This is a multi-faceted story that dives deep into multiple parts of a rapidly expanding Creative Cloud ecosystem that doesn’t handily lend itself to brief soundbites. It does, however, lend itself to song. Everybody sing along!

Feature
COW News
Adobe Creative Cloud
Adobe MAX 2016: Breakthroughs in Design and Productivity

Adobe MAX 2016: Breakthroughs in Design and Productivity

You might be excused for thinking that, barely a month since Adobe announced massive updates to their Creative Cloud suite at IBC, there might not be much more to add, except that there’s no way that Adobe would bring 10,000 people to San Diego for the Adobe MAX creativity conference and not have some truly compelling new news. Read on for news of new design tools for app prototyping, photorealistic comping/visualization, the new Adobe Sensei framework of intelligent services built into the entire Creative Cloud Platform, the integration of Reuters video and photography into Adobe Stock’s editorial collection, and, of particular interest to folks working in web video, the introduction of the new Social Publishing Panel within Adobe Premiere Pro.


COW News
Adobe Creative Cloud
Adobe's Mobile Canvas: Desktop, Devices Come Together at MAX

Adobe's Mobile Canvas: Desktop, Devices Come Together at MAX

Adobe has announced a a new family of mobile apps, tied together by a new Creative Profile, to seamlessly integrate into existing desktop tools as part of the latest Creative Cloud release. The CC update, expected to be available today, also includes major new features for the desktop family of tools including Photoshop, Illustrator After Effects and Premiere.

Editorial, Feature
Kylee Peña
Adobe Creative Cloud
Adobe Streamlines Workflows with Creative Cloud Updates

Adobe Streamlines Workflows with Creative Cloud Updates

Adobe has announced updates to the professional video tools in their Creative Cloud, featuring timesaving enhancements to media and project management, increased support for new codecs and display technologies, and refinements to everyday editorial tasks in response to some long-standing user requests.

Editorial, Feature, People / Interview
Kylee Peña
MORE
© 2019 CreativeCOW.net All Rights Reserved
[TOP]