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The Other Side of GoPro's November 30, 2016 Announcement

The Other Side of GoPro's November 30, 2016 Announcement

When GoPro announced on November 30, 2016 that they would be cutting 200 full-time jobs, closing the entertainment division, and that their president would be leaving the company, the internet came alive with those who were predicting the company's demise. But there really is another side to the story and as is often the case, the loudest voices are not always the ones with the real story. In this article, Creative COW's co-founder, Ronald Lindeboom, looks at GoPro's announcement and gives his thoughts from his point of view. As Lindeboom concludes at the end of the story, "That GoPro stumbled is not surprising to me, what is surprising is that they had such a remarkable unbroken string of success until 2016."

Editorial, Feature, Business
Ronald Lindeboom
Business & Marketing
12 Things I Know About Business at 55 That I Wish I'd Known at 25

12 Things I Know About Business at 55 That I Wish I'd Known at 25

12 Things I Know About Business at 55 That I Wish Id Known at 25 appeared in Creative COW Magazine and was one of our most popular articles. It is a true timeless classic in which COW leader, contributing editor, and Senior Business Adviser to Creative COW, Nick Griffin shares wisdom he's learned the hard way in over 30 years in business. His experience will help you to avoid mistakes, manage clients, and prepare yourself to achieve your greatest success.

Editorial, Feature, Business
Nick Griffin
Autodesk Maya
ZERO VFX: The Magic You Won't See In The Magnificent Seven

ZERO VFX: The Magic You Won't See In The Magnificent Seven

ZERO VFX takes Creative COW readers inside the invisible effects used to create the powerful vistas and settings used in The Magnificent Seven. But the real magic is in what you don't see.

Editorial, Feature, People / Interview, Project
ZERO VFX
Art of the Edit
Being an Advertising Editor: The Ins & Outs of Agency Work

Being an Advertising Editor: The Ins & Outs of Agency Work

Katie Toomey takes Creative COW members inside the world of the advertising editor, where being a generalist means you are often not only a video editor, but a designer and audio editor, problem solver, as well as tech support professional. Join Katie as she takes you inside her world.

Editorial, Feature, People / Interview
Katie Toomey
Adobe Creative Cloud
Adobe MAX 2016: Breakthroughs in Design and Productivity

Adobe MAX 2016: Breakthroughs in Design and Productivity

You might be excused for thinking that, barely a month since Adobe announced massive updates to their Creative Cloud suite at IBC, there might not be much more to add, except that there’s no way that Adobe would bring 10,000 people to San Diego for the Adobe MAX creativity conference and not have some truly compelling new news. Read on for news of new design tools for app prototyping, photorealistic comping/visualization, the new Adobe Sensei framework of intelligent services built into the entire Creative Cloud Platform, the integration of Reuters video and photography into Adobe Stock’s editorial collection, and, of particular interest to folks working in web video, the introduction of the new Social Publishing Panel within Adobe Premiere Pro.


COW News
Microsoft Surface Studio: Does It Out-Mac the Mac?

Microsoft Surface Studio: Does It Out-Mac the Mac?

The day before Apple was set to announce their big news for the year, Microsoft introduced their own big news and for some Mac users -- no, not all but at least some -- it seemed to recall feelings and dreams of old. This is a Microsoft that few saw coming and in their swing for the fences, they have gotten many things right. Will it be enough to plant their flag on the mountain that Apple has long been king of? We'll see.

Review, Editorial, Feature
Ronald Lindeboom
Adobe After Effects Expressions
Adobe After Effects Expressions 101

Adobe After Effects Expressions 101

Expressions in Adobe After Effects open up a world of possibilities for your visual effects! Expressions can be daunting when you first get into them, though, as you have to essentially write 'code' - and code can be scary. Join After Effects guru Tobias Gleissenberger of Surfaced Studio for the first in a series covering expressions, from the very basics - all the way through to programming the Matrix!

Tutorial
Tobias Gleissenberger
Adobe Premiere Pro
Advanced Color Correction in Adobe Premiere Pro

Advanced Color Correction in Adobe Premiere Pro

Color correction is essential to making every video look its best, and Adobe Premiere Pro has a lot of great tools built in that are both powerful and easy to use. Most important, they can help bridge the gap between color displayed on the monitor you're using, and the devices your viewers will be using. Video editing and VFX whiz Tobias Gleissenberger of Surfaced Studios will walk you through the waveform monitor, the RGB parade, and vectorscopes built into Premiere Pro, as well as helping you understand how they work together.


Tobias Gleissenber
Field Production
“Before I forget: don’t wear any underwear.”

“Before I forget: don’t wear any underwear.”

Before coming to Creative COW, before his lives in product marketing and product management at Avid and Boris FX, Creative COW Editor-in-Chief Tim Wilson ran a video production company. As we also observe the 100th Anniversary of the founding of the US Parks Service, Tim recalls one one especially memorable adventure to Everglades National Park, wherein he found himself quite literally up to his armpits in alligators. He had no idea that this was going to happen when the day began. At the time, he was focused on a brand new fear: getting sliced in half by burning underwear.

Editorial, Feature, People / Interview
Tim Wilson
Art of the Edit
The Science of Editing

The Science of Editing

Sven Pape, aka @ThisGuyEdits, joins Dr. Karen Pearlman -- former President of the Australian Screen Editors Guild and a three-time nominee for Best Editing at the Australian Screen Editors Guild Annual Awards -- for a provocative look at "Editor's Thinking," a cognitive skill set that you can use to improve your screenplay before you start principal photography of your film.

Tutorial, Project
Sven Pape
Adobe After Effects
Imagineer mocha Pro 5 Plug-In for Adobe: An In Depth Review

Imagineer mocha Pro 5 Plug-In for Adobe: An In Depth Review

Imagineer mocha Pro 5 Plug-in for Adobe brings all the amazing features of the professional version of the mocha Planar Tracker directly into After Effects and Premiere Pro in the form of a plugin. In this in-depth review, After Effects tutorial guru Tobias Gleissenberger of Surfaced Studio will show you what you can do with this new plug-in, and discuss what he likes and doesn't like about the new update.

Tutorial
Tobias Gleissenberger
Apple Final Cut Pro X
Hawaiki Keyer 3.0 Upgrader Tutorial

Hawaiki Keyer 3.0 Upgrader Tutorial

After 25 years as an editor, compositor, and VFX artist, frequent Creative COW poster and tutorial author Simon Ubsdell knows what he needs from a keyer -- and knew he wasn't getting good enough results from FCPX or Motion. Discussions in COW forums led him to create the highly regarded Hawaiki Keyer for Mac users using Apple Final Cut Pro X, Apple Motion, and Adobe After Effects and Premiere Pro on Mac as well. Enthusiasm expressed by COW members for its latest release led us to ask Simon for a tour of the even more advanced Hawaiki Keyer 3.0.

Tutorial
Simon Ubsdell
Art of the Edit
Film Editing Tutorial: How To Crush The First Notes

Film Editing Tutorial: How To Crush The First Notes

It's happened to you. The first cut sounds noisy, has compression artifacts, actors aren't giving their best performances -- and the director has notes about all this and more. Follow along as Sven Pape from "This Guy Edits" works through some of these very issues on the film he's working on, with tips on how deliver exactly what YOUR director is looking for.

Tutorial
Sven Pape
Adobe After Effects
After Effects 2015.3 - My Favorite Features

After Effects 2015.3 - My Favorite Features

Learn why you should upgrade to After Effects CC 2015.3 - 13.8.1 - a close and detailed look at the latest release of After Effects (August 2016). Roei Tzoref will be focusing on his favorite features that set this release apart from previous versions: Performance, Queue in AME, Lumetri Color new features, and more.

Tutorial
Roei Tzoref
Adobe After Effects
Advanced Masking in Adobe After Effects

Advanced Masking in Adobe After Effects

Some of the coolest stuff you can do inside of Adobe After Effects is only possible once you unlock the power of masks. Join After Effects whiz Tobias Gleissenberger of Surfaced Studio to learn about mask animation and interpolation, using the variable width feathering tool, managing mask modes and ordering, and more.

Tutorial
Tobias Gleissenberger
Drones/UAV
UAV Filter Frenzy!

UAV Filter Frenzy!

Virtually every sUAV/RTF drone in the air uses the same image processing chip and most have similar lenses. None of them are ideal, and they all operate at very high shutter speeds. None of them allow for shutter speed control, and as a result, it's up to the user to slow the shutter speed. This can only be done through the use of filters, says longtime Creative COW leader and legend Douglas Spotted Eagle of Drones Plus. Join him for a closer look at more beautiful imagery from above.

Feature
Douglas Spotted Eagle
Art of the Edit
Editing Movie Trailers with Patricio Hoter

Editing Movie Trailers with Patricio Hoter

More and more, films that are currently in production are working alongside with their marketing teams to establish a strategy months in advance of its release. That means that there’s more time to explore several options when crafting a trailer, but the workload also becomes heavier, and the stakes become higher. Avid Media Composer editors Christian Jhonson and Patricio Hoter (The Jungle Book, The Last Witch Hunter, Green Room, Titanic 3D, and more) explore this evolving artform.

Tutorial
Christian Jhonson
Adobe After Effects
Fixing Common After Effects Problems and Mistakes

Fixing Common After Effects Problems and Mistakes

Got problems using Adobe After Effects? Exported files too large, Expressions not working, mixing shapes and makes, modes/switches, selecting previews for layers vs. comps - Surfaced Studio's Tobias Gleissenberger shows you fast fixes for these and more!

Tutorial
Tobias Gleissenberger
Art of the Edit
5 Tips for Finding the Right Edit Point

5 Tips for Finding the Right Edit Point

Accomplished editors tend to point to instinct and experience when it comes to the exact edit point. Here are 5 tips from veteran editor Sven Pape of "This Guy Edits" that may help you get there. Some editors say that great editing is invisible. So is the right frame the one we don't notice?

Tutorial
Sven Pape
Adobe After Effects
mocha AE Planar Tracker for Absolute Beginners

mocha AE Planar Tracker for Absolute Beginners

Want to learn how to create advanced visual effects? Learn how to use mocha AE to track your shot and add advanced visual effects to live action footage inside Adobe After Effects. mocha can help you track shots that would be hard to track using traditional 2D point or feature trackers because it is a PLANAR TRACKER. A planar tracker uses planes and textures to track as opposed to points or groups of pixels. This allows the tracker to stay on track even if your shot contains motion blur or a very shallow depth of field. mocha AE comes included with Adobe After Effects and is available since CS3 and there is no reason for you not to use this awesome tool to make it easier for you to track your shot, replace screens or rotoscope!

Tutorial
Tobias Gleissenberger
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